Red Media Blue Media:
Media Consumption in a Divided Society
Peggy J. Hayden
Hi my name is Peggy Hayden and I am a senior at Lewis-Clark State College majoring in communications, as part of my program I am required to complete a communication research project. Because of my current employment, and interest in news I have chosen to research how and why we consume news media. Your participation in this project is anonymous and completely voluntary it will take about 15 minutes to complete a survey on the subject. This form should be detached from the survey and taken with you. The study is important to the way we consume and use news media. It will determine how audiences choose news.
Please answer all questions to the best of your ability but feel free to leave blank the questions that either do not apply to you or that make you uncomfortable. Once the survey is complete please hand it in. YOU DO NOT NEED TO WRITE YOUR NAME ON THE SURVEY.
You may ask questions at any time. If you have additional questions regarding your participant rights, you may contact my faculty research advisor Dr. Tim Doty at (208) 792-2905 or the Institutional Review Board of LCSC at (208) 792-2276. Participants can obtain the research results at http://redmediabluemedia.blogspot.com.
I understand that by completing and returning this survey I am giving my consent for the answers given to be used in the research. I also understand that it is my right at any time to stop answering questions; I further understand that I will not personally be identified in the results but that my answers will be used to determine trends in media use.
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